Culture Amp
Culture Amp’s in-house data scientists work with the world’s largest collection of employee insights. I worked closely with the team to translate the fascinating raw data into accessible, engaging content for our customers and audience — from in-depth data-led publications to animated social media content and blog posts.
The specifics:
Art direction and design for Culture Amp’s popular data-led publications
Collaborated closely with the data science team on data visualisation strategy, concept development and design
Designed and produced launch campaign content, including landing pages, web assets, social, blog, email and paid performance
Facilitated A/B testing to identify the messaging and data that resonated most strongly with audiences
